Embark on a visual journey through my collaboration with the nonprofit, Inquilinos Unidos, dedicated to championing affordable housing. As the graphic designer for their 2023 Garden Party, my mission was clear: to craft a compelling narrative that resonates with their cause.

The Challenge:

Inquilinos Unidos sought to elevate their annual fundraiser, turning it into a beacon for change and a celebration of community resilience. The challenge was not just to design visually stunning materials but to infuse them with the passion that fuels their fight for affordable housing.

Embracing the theme of a garden party, my design journey unfolded with a palette of vibrant colors, enchanting florals, and housing motifs. This wasn't just about visuals; it was a visual narrative amplifying Inquilinos Unidos' commitment to the ongoing battle for accessible housing.

Scope of Work:

1. Invitations: The first impression sets the tone. Invitations weren't just about dates and details; they were a call to action. Each design beckoned attendees to join the cause, creating anticipation for an event that went beyond a garden party.

2. Social Media Assets: Capturing attention in the digital realm required a delicate blend of aesthetics and advocacy. From impactful graphics to shareable content, every design aimed to spark conversations and rally support.

3. Sponsorship Booklet: Crafting a booklet that not only recognized sponsors but told a story was crucial. Every page was a testament to the collaborative spirit of those who stand with Inquilinos Unidos in their pursuit of affordable housing for all.

4. Event Signage: Transforming the physical space into a canvas of purpose, the event signage spoke volumes. Bold, clear, and visually arresting, each sign guided attendees through a visual narrative of the nonprofit's vital work.

5.Sponsorship Levels: Elevating support to new heights, the sponsorship levels were not just tiers; they were stepping stones towards realizing the vision of accessible housing for all.

6. Laser Engraved Coasters: As a delightful giveaway, custom laser-engraved coasters added a tangible and memorable touch, providing attendees with a keepsake from a memorable evening.

The Impact:

Through a fusion of design and purpose, the Inquilinos Unidos Annual Garden Party became more than an event; it became a movement. The funds raised echoed the collective commitment to affordable housing, bringing hope and change to those in need.